Summary of the second WPP / The European House –
Ambrosetti Advisory Board.
June 8, 2016, Milan.
Summary of the first WPP /
The European House – Ambrosetti Advisory Board.
April 14, 2016, Milan.
Segmentation, building genuine relationships through visual storytelling, peer-to-peer communication and future trends constant monitoring, are the ultimate key to success.
The contribution the communications sector can make to the nation’s growth. This was the topic of discussion at the 4th WPP / The European House – Ambrosetti Forum.
“The Role of Communications in Tomorrow’s World
Generating Value and Cultural Change”
Friday, November 6, 2015 – from 9.00 am to 1.30 pm
Magna Pars, Via Tortona, 15 – Milan.
Today, corporate worlds interact on a relational level, but not in terms of producing ideas. Babylon, the think tank for communications innovation, has identified brand entertainment as the connecting thread in innovative communications.
Class CNBC: Commentary by Martin Sorrell – CEO of WPP, Roberto Masi – CEO of McDonald’s Italia, and Valerio De Molli – Managing Partner of The European House – Ambrosetti.
Jane Clarke, talks about the global need for innovative media measurement systems and the CIMM experience.