Overview

GLOBAL ATTRACTIVENESS INDEX

Investing to promote attractiveness 

On November 20, 2018, the Ambrosetti Club held a round table to examine in-depth the most critical Key Performance Indicators and consequent areas for priority action to boost Italy’s attractiveness performance, with special focus on investment.

Investing to promote attractiveness 

Investing to promote attractiveness. Action Plan for Italy

Three years ago, The European House – Ambrosetti—in conjunction with ABB, Toyota Material Handling and Unilever—launched the Global Attractiveness Index (GAI) project with the goal of making available to Italian and international decision makers an innovative country index that could offer a representative snapshot of a country’s attractiveness and sustainability and, as a result, provide dependable information for government and the business community in their policy choices.

The Global Attractiveness Index was developed on the basis of in-depth statistical and econometric analysis based on objective and solid data. It also benefits from an independent scientific certification review of its data and methodology by the European Commission’s Joint Research Center (JRC) which is the body responsible for compiling the composite indicators used in European planning.

As in past years, the third year’s findings were presented at the 44th forum organized by us in September at Villa d’Este.

The Club round table offered a unique opportunity for more detailed discussion of the most critical Key Performance Indicators and consequent areas for priority action to boost Italy’s attractiveness performance, with special focus on investment.
Attending the meeting was Vincenzo De Luca, Director General for the Promotion of the Italian Economic System, Italian Ministry of Foreign Affairs and International Cooperation.




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